I designed a full-page magazine ad for Navigator Northstar, featured in Label and Narrow Web, along with a supporting web ad based on the top-half campaign imagery. The print concept used a split layout: the top half featured a bold night sky with the North Star to immediately capture attention, while the bottom half showcased the software interface I designed with a clean, minimal layout and ample white space. The web ad carried the same visual direction from the top section to extend the campaign across digital platforms. This cohesive approach helped increase website traffic and contributed to higher sales inquiries and overall revenue.